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Most Important Aspects of Home Services Website

25 Nov, 2020 / Comments:0 / By Stuart McHenry

  Your home service website can make or break your home service business. That’s because it plays a pivotal role in various aspects of your business, from your customer experience to your brand’s recognizability and reputation and business analytics. But thankfully, you don’t need to invest a fortune or gain highly advanced technical knowledge to build out and manage a well-rounded home service website. Read on to learn about the crucial aspects of a home service website you

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Expert Tips for Carpet Cleaning SEO

11 Oct, 2020 / Comments:Comments Off on Expert Tips for Carpet Cleaning SEO / By Stuart McHenry

  Have you adopted the perfect site hierarchy that’ll make your site easily stand out of the competition?   In this guide, we’ll provide an easy-to-digest, well-rounded rundown of tips for carpet cleaning SEO, covering both the basics and advanced stuff. This will help you take that custom carpet cleaning web design and make it work for you.   But first, the basics: Your site’s keyword selection and layout. Both the layout and keywords help search engine algorithms,

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How to Stop Unwanted Phone Calls to My Business

25 Sep, 2020 / Comments:Comments Off on How to Stop Unwanted Phone Calls to My Business / By Stuart McHenry

  We answer the phones for a variety of companies in the home service industry. Those plumbers, HVAC companies, roofers, electricians, and home cleaning businesses get bombarded with unwanted phone calls. Business owners never want these calls and get frustrated when they received them.   With over 50% of phone calls now classed as unsolicited, unwanted phone calls are a necessary evil in the modern world that you must learn to live with. Ne’er do wells will continue to develop

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The Must Have Elements Every New HVAC Web Design Needs

19 Sep, 2020 / Comments:Comments Off on The Must Have Elements Every New HVAC Web Design Needs / By Stuart McHenry

  With well over 90% of customers now making decisions based on what they see online, it’s become more imperative than ever for HVAC businesses to build and maintain a reputable online presence. Having a great HVAC web design is just the start and the main goal should be to convert visitors into HVAC customers.   A website is the cornerstone of online presence for businesses across the board, including those in the HVAC industry. With a well-knit, conversion-driven website, you

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Is Spam Fighting A Part of Your SEO?

02 Sep, 2020 / Comments:Comments Off on Is Spam Fighting A Part of Your SEO? / By Stuart McHenry

  The image above is taken from one of our clients from last week. Yes, they received 94 free leads from Google in one week. How was this done? It was a combination of local SEO techniques but a big part was spam fighting.   In this day and age of marketing, you cannot rely on Google to catch all the spam. Some companies are relentless and will go through great lengthens to get their spam listings on Google. This is especially true for anyone in the home services industry.   Watch

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Why Google Local is the King of Marketing for Home Service Companies

31 Aug, 2020 / Comments:Comments Off on Why Google Local is the King of Marketing for Home Service Companies / By Stuart McHenry

  Wouldn’t it be great if your business showed up on the 1st page of Google?   I don’t mean the paid advertising sections like Google Local Services or Google Ads that display your pay-per-click advertising. I mean the organic spots that show up under the maps with the star ratings, address, phone number, and a button to click so searchers can view your website. This area is referred to as the Google Local 3-Pack.   Here is an example:     In nearly all

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Top Service Tips for Plumbing Receptionist

25 Aug, 2020 / Comments:Comments Off on Top Service Tips for Plumbing Receptionist / By Stuart McHenry

A receptionist or virtual receptionist is your business’ first point of contact for many customers and even suppliers. They have the power to provide them with their first impression of the company and, therefore, directly impact how people will deal with your company in the future.   This article will provide you with tips on how to provide your receptionists with the appropriate training and guidance, to reduce the risk of losing out on customers and sales by making common mistakes.   How

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Why Use a Phone Answering Service for Your Plumbing Company?

17 Jul, 2020 / Comments:Comments Off on Why Use a Phone Answering Service for Your Plumbing Company? / By Stuart McHenry

Running a plumbing business is no easy job. It takes a lot of your effort, time, and planning to make it a success. In the entrepreneurial spirit, you might find that a few areas of the business aren’t adequately taken care of.   One major area most plumbing companies are often too relaxed on is how they service customers over the phone.   In the plumbing business, you’ll find that most of the customers reach out via the phone. As such, it makes sense that you are losing business

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Phone Etiquette for Home Service Companies

09 Jul, 2020 / Comments:Comments Off on Phone Etiquette for Home Service Companies / By Stuart McHenry

Its 2020 and home service companies have seen a massive change in how they do business and interact with their clients. To increase brand awareness, companies often have a website, and also pay for promotions to get the word out there.   In some cases, people will prefer to connect with your company via the phone to answer their questions immediately. Therefore, it follows that whoever picks up the phone to speak to the prospective client can be the difference between bagging a client and chasing

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Why Use A Phone Answering Service for Your HVAC Company?

02 Jul, 2020 / Comments:Comments Off on Why Use A Phone Answering Service for Your HVAC Company? / By Stuart McHenry

The HVAC industry is a lively one. Especially in seasons where you need a lot of warmth or cooling, there is a lot of business to go around. In places where there is an unprecedented snowstorm or a heatwave, you’ll find that many clients will want to get you on the phone to secure your services for their homes and places of business. While you can receive these calls and handle them when the company is starting, as the demands of the job grow, so will the need for a dedicated team to man the phones

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